With the continuous destruction of the global environment leading to climate deterioration, skin problems that follow,
Forecast analysis of global skin care products market size: expected to grow to $189.3 billion in 2025
The global skin care market has maintained steady growth. Data show that the global skin care market increased from $99.6 billion in 2012 to $148.3 billion in 2020, and is expected to grow to $189.3 billion in 2025. Analysts at Aimedia Consulting believe that the cosmetics market is more mature in Europe, the Americas and Australia, and thus new incremental growth will mainly come from Asia, Africa and other regions where cosmetics penetration is relatively low.
Data show that in 2020, the global cosmetics brands, Paris L'Oreal brand revenue is the highest, Estee Lauder ranked third, at $ 15.9 billion. In addition, brands such as P&G, Shiseido and Coty. According to the analysts of Ai Media Consulting, the foreign cosmetics market will be affected by the epidemic in 2020, but the sales of L'Oreal and other head brands in Chinese stores remain strong, coupled with the acceleration of online, and thus the brand position is still in the forefront.
Global skin care market size forecast analysis: 2025 is expected to grow to $189.3 billion
Global Top 20 Beauty Product Manufacturers Revenue in 2020
Overall, the share of international mid- to high-end brands of cosmetics is high. From a geographical perspective, the market share of mid- to high-end and above-positioned products of international brands is increasing; from a category perspective, the market share of popular brand products decreases significantly, and the market share of foreign popular brands decreases at the highest rate because Chinese people no longer blindly believe in foreign brands. According to the analysts of Ai Media Consulting, local mid- to high-end brands are consumer-centric and promote brand innovation, while deepening channel construction and promoting their own product transformation. The rise of new consumers such as the Z generation, but also for the perfect diary, flowers and other new domestic beauty brands to use the product's high value, in the beauty track to run out of "acceleration".